The Launch Programme
In order to establish a brand in the UK market and achieve growth many brands need ‘hand selling’ to a specific on and off trade target supported by tailored activation
This is often hard to achieve within a Field Sales Team working on a sizable portfolio.
The Pegasus Launch programme is designed to address this challenge & deliver the focus & nurture that new or smaller brands require to succeed in the UK & European market.
London is our home and the ‘shop window’ for drinks brands to a global audience. However our network covers all major UK cities
We believe in offering a simple yet highly effective sales and activation programme for new to market & emerging brands, with a three-tier approach to suit all needs, whilst maintaining an efficient & highly targeted portfolio, with no more than one complementarity brand in each category.
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Vision
At Pegasus Spirits we aim to evolve our agile, efficient & big hitting sales model to a whole new level in the next 12 months, adding scale to our bespoke approach to brand building
We will look to add quality, not quantity with key brands within both the premium volume driving sector & prestige category
To support this we will actively recruit from our network of sales & marketing professionals to meet the needs of the portfolio of brands & so never diluting a brands presence within Pegasus Spirits
Operate throughout the UK, offering our brands complete coverage of key cities as well as advising on global importers to open-up further markets
Pegasus Spirits is about long-term partnerships, with long term gains, growing a talented salesforce that can deliver against fast-tracked KPI’s